Research

Wrapping OKRs and KPIs with Value: Prioritisation in a Common Value Currency

OKRs set direction and KPIs control quality, but in management systems all objectives look equal, so the convenient and the measurable tend to win over the important. This paper, for managers and product, engineering, operations and strategy leaders, proposes a value layer over existing goals: each objective and indicator receives a planned value and an anti-value estimate in Æ, tied to a named value system and owner, and is later checked against realized value. It gives the required record per objective, an eight-step adoption procedure, an illustrative example and safeguards against false precision and gaming.